Established in 2012, In2Assets is founded on a legacy of over 100 years of combined leadership experience in the real estate sector. As industry pioneers, we provide tailored solutions, underpinned by technology and established relationships, to create value across property market verticals in South Africa, as well as abroad.
With unmatched local expertise driven by a hands-on professional team, we align strategic opportunities with our clients’ investment objectives, ensuring efficient, transparent, and results-driven transactions. Our innovative approach, established stakeholder network, cutting-edge marketing, advanced infrastructure, and seamless processes, set us apart as the preferred partner in property auctions and disposals.
To provide innovative, transparent, and efficient property solutions that connect buyers and sellers, ensuring optimal value and satisfaction for all stakeholders.
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To be the preferred property auction and services company in South Africa, recognised for our integrity, expertise, and commitment to excellence.
Upholding honesty and transparency in all our dealings
Embracing new technologies and methods to enhance client experiences.
Prioritising the needs and goals of our clients in every transaction.
Striving for the highest standards in service delivery and outcomes.
In2Assets was founded
by a group of real
estate executives
Sales Growth 35%
Sales Growth 47%
Diversified into multiple sale platforms
Dealroom,
Xpress Homes
We achieved our
first billion rand
in turnover.
Sales Growth 43%
Launch of the In2Assets Online Bidding Platform
Conducted the highest recorded property auction held in South Africa
We achieved our
first billion rand
in turnover.
Sales Growth 43%
Launch of the In2Assets App & Online Digital Auctions
Conducted the highest recorded property auction held in South Africa
In2Assets was founded
by a group of real
estate executives
Sales Growth 35%
Sales Growth 47%
Diversified into multiple sale platforms
Dealroom,
Xpress Homes
Our powerhouse national team of over 40 seasoned professionals forms a formidable property alliance with unrivalled expertise spanning commercial, industrial, agricultural, and high-value residential sectors across South Africa. Our culture of excellence informs everything we do, creating an unstoppable momentum of successes. The extraordinary synergy among our team members cultivates an environment where cutting-edge market intelligence and decades of collective experience combine to deliver results that continuously exceed client expectations. We've cultivated a nationwide reputation built on our unwavering commitment to hands-on, personalised service that ensures every client relationship is valued and nurtured with the highest level of professional care. The passionate dedication of our people—our greatest asset—drives our continued dominance in the property market, establishing In2Assets as the indisputable authority that discerning clients trust to navigate their most significant property decisions.
